Agence Horizon

The fictional brief

Agence Horizon is an independent real estate agency founded in 2009 in Nantes. Three negotiators cover the hypercentre and the northern residential neighbourhoods. Between 40 and 60 sales a year — solid volume. But the ageing WordPress site looks like a placeholder. Prospects comparing them to a Century 21 or Laforêt network get the impression of a smaller, less serious outfit. The brief wasn't a full rebuild. It was: give the agency an image that matches what it actually does.

What we built

Six sections. An institutional hero with the tagline "Your neighbourhood agency, your results" and a dual CTA (Properties for sale / Free valuation). A three-column property grid with cards — photo, location, floor area, price, type. A team section with three portraits showing name, sector specialism and direct contact link. The buying and selling process laid out in two side-by-side columns (five steps each). A customer review banner. And an online valuation form with fields for floor area, property type, area, and contact.

Terra cotta (#B8956A) shows up sparingly: category badges on cards, section dividers, the secondary CTA. Background is off-white (#FAFAF8) with neutral grey cards. Clean, readable — deliberately far from the aggressive red the franchise networks use.

What drove our decisions

In independent real estate, the team is the actual product — that's the edge over a network. Not showing the team means giving that up. Three portraits with first name, sector specialism and a direct contact link do enough: the agency feels human without tipping into personal-blog territory.

Most property sites go after buyers. The contact form on a listing, the saved search alert. Vendors get ignored. But an exclusive mandate is worth far more than a buyer lead. A valuation form on the homepage is a direct pitch to that segment — and one that most independents don't bother with.

On prices: agencies that hide them online ("price on request") lose the most qualified prospects. The people who compare and already have a budget won't chase you. The Horizon grid shows price, floor area and property type at a glance, no extra click needed.

Delivery

A real client would have received: Next.js source files, Vercel deployment + domain, property grid fed by an editable JSON file (add listings without touching code), valuation form with email notifications, RealEstateAgent + LocalBusiness JSON-LD for local SEO, and an update guide. Estimated timeline: 4 working days.

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This project is a demonstration created by the Webvori studio to illustrate our approach and level of craft. No real client is associated with this fictional brand. Visual identities and photos are illustrative — Webvori studio demo.